Posts Tagged ‘sugarcane’

Fishing Plastic Waste from the Seas

Wednesday, March 13th, 2013

In seas around theUK, fisherman are being sent to collect waste plastic for recycling. The innovative project is supported by Ecover and Closed Loop Recycling. The waste being salvaged will go towards trials of a new type of plastic that uses rHDPE, plantastic, and the waste marine plastic that is collected. Both organizations involved are supporting the Waste Free Oceans initiative by sending an important anti-litter message to consumers to help in the efforts of reducing floating marine debris and highlighting the importance of recycling and the value of used plastic as a resource. Along with supporting these efforts, Ecover has launched it ‘Message in our Bottle’ campaign, along with the use of an entirely new form of fully sustainable and recyclable plastic made from 100% sugarcane and plastic fished from the sea- the use of this plastic will start in 2014.

Source: Packaging Digest

How AT&T is Making Strides to Be More Green Through Packaging

Thursday, January 19th, 2012

In late 2011, a new material to encase AT&T branded phone accessories were beginning to hit the shelves. The accessories are now in a clamshell, thermoformed case made out of TerraPET® which is supplied by Klöckner Pentaplast. The new the new material is composed of 30% renewable-resource content. Klöckner says that TerraPET is sourced from ethanol harvested from natural sugarcane. The packaging replaces fossil fuel-based material with an alternative without sacrificing high-performance qualities such as the clarity.

This is not to say that AT&T wasn’t “green” before the use of TerraPET. The thermoformed material before the use of TerraPET was made from recycled PET (RPET), which was approximately 30 to 60% recycled pre-consumer content. But in early 2011, AT&T’s distributor, TESSCO, wanted to use a packaging material that was even greener.

“AT&T wanted increased content of recyclable or plant-based material,” says Kate Varner, category manager for packaging at TESSCO.

Michael Cowan, AT&T’s accessories business director, adds, “For the past three or four years, we have done different things to become more sustainable and minimize the company’s environmental impact. We are always asking, ‘What can we do next?’”

In October 2, 2011, the company began to make its transformation to the TerraPET film. TerraPET is produced from ethanol that is harvested from natural sugarcane. One planting will produce about two to four harvest, which makes it a very renewable crop, which is why it is an attractive alternative to fossil-based material.

The use of TerraPET instead of RPET allows for the replacement of a third of the fossil fuels that are traditionally used in AT&T’s accessory packaging. As the first U.S. telecom company to use plastic in its packaging, TerraPET is a great example of offerings that Klöckner has in helping customers attain sustainable packaging goals.

Peter Gianniny, business manager for thermoforming films, states: “Before advancing TerraPET film, we did a great deal of research. We reviewed the full spectrum of options,” says TESSCO’s Varner. “We saw a lot of clamshell samples made from alternative materials. We narrowed it down to the three or four best for presentation to AT&T. Whereas the other samples displayed such negatives as being cloudy or brittle—tending to crack, break, scratch, or discolor—TerraPET film had no such cons.”  Varner lists the following as “pros” sought:  performance, dependability, and clarity.

“Our main packaging objectives,” says AT&T’s Cowan, “are to sell the product, keep costs reasonable, and use sustainable materials.” The latter is the reason why AT&T, in the 2010 redesign, switched from 35% recycled paperboard to 100%, as well as using soy- and/or vegetable-based ink. Display Pack’s redesign was chosen from the field, according TESSCO’s Varner, because they came up with the cleanest, easiest approach to assembly and conversion.

AT&T Announces Plant-based Plastic Packaging

Wednesday, September 14th, 2011

Just two days ago, we wrote about Coca-Cola switching to plant-based packaging for their 500ml plastic bottles. The change was part of their green initiative to recover the equivalent of 100% of their packaging by 2020.

Now, AT&T has announced that they will be using plant-based packaging for their accessories. The new packaging will contain 30% plant-based materials sourced from sugarcane ethanol. This will make AT&T the first U.S.telecom to use sugarcane-based plastic for packaging. This integration will not completely eliminate plastic but will cut their fossil fuel use by a third compared to the old accessory packaging.

Already, AT&T has been making strides to reduce their environmental impact. In March of 2010, they slimmed down their accessory packaging which cut the use of 500+ tons of paper and plastic from packaging in 2010 and 2011. AT&T also uses soy and vegetable inks in packaging. The new plant-based accessory packaging will be available by October 2, 2011.

Pantene Pro-V: Fused With Nature

Monday, May 16th, 2011

Pantene Pro-V, a Proctor and Gamble product, is getting fused with natural components. Its new shampoo and conditioner bottles are being produced primarily from plant-based plastic to form packaging that is more eco-friendly. This new material is made from sugarcane and will launch in Europe. It will expand to the rest of the world over the next 2 years. Sugarcane is becoming a very popular material for packaging because it is a natural and renewable resource. 70% less fossil fuels are being used and it releases significantly less green house gases than traditional petroleum based plastics.

Sugarcane is better for the planet and it doesn’t alter the feel and look of the original packaging. The new eco-friendly bottle has the same physical characteristics of the old bottle. This is the first hair care brand to use sugarcane for their packaging. This innovation for Pantene Pro-V is just one of the many steps Proctor and Gamble is taking to achieve their goals of becoming a more sustainable company and providing environmentally friendly products.

Odwalla Will Switch to Eco-Friendly Packaging in 2011

Monday, October 25th, 2010

Odwalla, known for their freshly packaged fruit juices and smoothies, are transitioning to eco-friendly packaging by March of 2011. The green packaging, also known as PlantBottle packaging, is made from high-density polyethylene (HDPE) is made of up to 100% plant-based materials and is 100% recyclable. Odwalla estimates that the PlantBottle packaging is equal to a savings of almost 400,000 gallons of gas, compared to using petroleum-based packaging.

PlantBottle packaging was first introduced by Coca-Cola in 2009 where it was used in their Dasani water bottles. At the time, the bottle was made only from 30% plant material and the rest from petroleum-based materials.

PlantBottle packaging is made from molasses and sugarcane juice and is said to have the same performance as HDPE and PET bottles. Shelf-life, weight, composition, appearance, are all the same.

Odwalla also participates in the Plant A Tree Program, and has planted more than 300,000 trees over the last three years. The company also installed a Bloom Energy Fuel Cell system at its plant in Dinuba, Calif., which reduces the plant’s carbon footprint by 35 percent while supplying 30 percent of the plant’s energy needs.

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