May 29th, 2013
The American Institute of Chemical Engineers Institute for Sustainability offers specialized credentials for sustainability professionals as a response to the growing demand for specialized knowledge in sustainable industrial practice. The chair of the Institute and president of Sustainability Solutions LLC, Deb Grubbe, has noted that the credentialing effort has shaped a program built on existing curricula that includes real world case studies from companies. The body of knowledge that students will learn stems from the Institute’s Sustainability Index. The index focuses on seven areas that are critical to a sustainability effort. They are: strategic commitment, innovation, environmental performance, safety performance, product stewardship, social responsibility and value chain management.
Blog Source: Packaging Digest
May 22nd, 2013
While consumers are more in tune with how their decisions affect the environment, it is only logical that retailers, manufacturers, and shippers strive toward the same goal. For any business to succeed in captivating an eco-conscious customer, they need to be fully aware of how their products and practices affect our world. One step that many retailers are missing is the use of eco-friendly materials in their products. Despite the green movement, many companies continue to rely on cheap, toxic and unsustainable materials for their products. Aside from materials, a company should also employ sustainable practices like choosing local suppliers or manufacturers. By choosing local suppliers, companies build a close community, invest in the local market, and reduce their carbon footprint. Shipping costs increase exponentially when using overseas suppliers, not to mention taking an important investment away from a local company that needs the business.
Blog Source: Greener Ideal
May 15th, 2013
Since 2009, Sprint has improved the sustainability of its product packaging by 55%. “The Evolution of Green Device Packaging and Sprint” is a recently published white paper that closely examines Sprint’s branded device packaging and its impacts. The report explains Sprint’s commitment to managing the environmental performance of all of its products, packaging and the services they offer. The 55% reduction in environmental effect is largely attributed to careful and innovation driven design. The company explored all options by reworking everything from raw materials to inks and adhesives. Compared to previous packaging solutions, the current packaging used by Sprint is 60% smaller in volume and 50% light in weight. They lowered both use and cost of materials, therefore fitting more devices onto each loading palette and reducing shipping needs. For each million devices produced, Sprint saves a significant amount of resources.
Read more at PackWorld
May 8th, 2013
Eco-friendly packaging characteristics like biodegradable, recycled, and reusable all strive toward the same goal of having the least affect on the environment. In reality, less is more. Next time you search for a “green” product, or environmentally safe packaging options for something you sell, keep limited packaging in mind. Sounds a little crazy coming from a packaging company, right? Well in all honesty, limited or no packaging is really the most environmentally friendly option there is. We are so concerned with the reusablity and recycled content in our packaging products, but if we didn’t use them in the first place we would need to justify using them again. Realistically, you are going to need some form of packaging to protect products in shipping, on the shelf, and even in your car on the way home- so eliminating packaging entirely isn’t necessarily an option. Instead, try to choose packaging that is more frugal with its resources. For example, buy products that are not individually wrapped, bring your own reusable bag to the store, even choose beverage bottles that use less plastic. Incorporating these habits in your shopping and business will save resources, cut costs, and save you the hassle of having to determine which products with “green” claims are really the best choice.
May 1st, 2013
Packaging is one of the biggest contributors to waste- up to one third of the nonindustrial waste in developed countries, according to the United States EPA. That is why packaging is a huge concern for consumers in retail. For the people that are interested in environmentally-friendly options here’s the issue: packaging is practically impossible to avoid altogether, so the goal of these consumers will always be to purchase products with packaging that does the least amount of damage. Not only is this good for our environment, but it is an added incentive for companies to strive for sustainable business practices. What we at Sunrise like to offer, and what the EPA recommends is to buy packaged products wrapped in material with a high percentage of recycled content. By doing this, consumers motivate companies to continue the cycle. SO- instead of simply grabbing for the product that makes general Eco-claims and call themselves green, search the labels for “recycled content” or “postconsumer content” and your sustainable efforts are a guarantee.
Blog Source: National Geographic
April 24th, 2013
The trade association of companies that recycle plastic, also known as The Association of Postconsumer Plastic Recyclers, opposes the use of degradable additives in currently recyclable bottles, containers, and films. There are serious implications of using said additives on the recyclability of packaging. While it may seem understandable to use an additive that will help the plastic degrade, the concern is the impact of this additive when used in successive applications. Most secondary uses of recycled plastics are intended for long term uses such as carpeting, plastic lumber, and pipe. Such items have an expected life span of 30 years or more, however if the plastics being recycled to make the product have this degradable additive, the polymer molecules will start to break down, vastly decreasing the product’s life span that consumers depend on. The Association of Postconsumer Plastic Recyclers (APR) is in support of legislation that would require containers with degradable additives to be labeled with the instruction “do not recycle”. The APR have looked for instances and proof of no harm done from the providers of this additive, and do not have the evidence to change their opposition.
Read more at Packworld
April 17th, 2013
Gilles Louvet, a vineyard located in the South of France, has announced the release (uncorking) of their new green PicNic organic wines in flexible stand up pouch. National Sales Manager Laura Bret explained that as the leader in organic wine production in France and Europe since 1993, it was only lgical for Gilles Louvet to take an interest in a more eco-friendly packaging solution such as this pouch. Like most wine drinkers, I assume that my wine come in a glass bottle. However, this flexible pouch is said to offer a carbon footprint with only 20% of traditional glass containers. The best part about this new packaging solution is that each 1.5 liter pouch holds the equivalent of two standard bottles of wine. Along with its benefits to the environment, the product offers a long eight week shelf-life, easy-to-open characteristics, and easy to pour.
April 10th, 2013
Green this, green that. As both the manufacturer and consumer all we hear about is providing eco-friendly alternatives for environmentally conscious consumers. But even as the trend is growing, it can still be a struggle for Americans to realize their role in the lifecycle of these products. When asked directly, 9 out of 10 believe it is their responsibility to properly use and dispose of green products. However, we have yet to see the results in action. Only 30% of Americans say that they often use the product in a way that achieves its intended environmental benefit. The majority of respondents in this survey expressed an interest in being educated in the proper way to use and dispose of eco-friendly products, but education isn’t the only barrier they face. One third of consumers admit to not having the resources, and one fifth just simply do not know how to find or use them. Consumers say they understand the environmental terms that companies use as being positive of neutral in terms of their effect on the environment. While the message is understood, many consumers feel overwhelmed by environmental messages because of their lack of education on the subject. Brands that promote environmental awareness already have their foot in the door and consumers on board. The next step is comprehensive environmental marketing, which is what we should expect to see in the future.
April 3rd, 2013
Practically all products come with packaging that is reusable in some way. The problem is, not everyone is born with the creative instinct to know how to use it all (certainly not me). A great idea that comes from Costa Rica aims to provide creative ideas for packaging reuse for the creatively inept, therefore increasing and promoting clever re utilization of product packaging. The website, quehagoconesto.org(Spanish for “what do I do with this?”) is a successful project coming from Central America that has gotten several brands to incorporate reuse instructions in their labeling. The organization made an agreement with the Universidad Veritas in Costa Rica to introduce this project into their design curriculum. The product labels for these items direct consumers to the website for step-by-step instructions and pictures on how to reuse their packaging. Re utilization concepts can also be uploaded by anyone- a community reuse blog of sorts. The goal of this project is to make a large impact with such a small change. With the simple addition of a Quehagoconesto label, companies are given the opportunity to contribute to the post-consumer cycle.
March 27th, 2013
There are so many opportunities to implement sustainable, eco-friendly products into our everyday lives. For instance a blogger writes about their friend using eco-friendly chipboard for printed business cards. The writer takes it a step further thinking, with all of the board games out there that use printed materials like cards and game boards, why don’t game developers incorporate this material in their product? Chipboard is made up of paper scraps that are processed into a rough sheet of stock. Because the materials are reclaimed, it is a much more sustainable option than using virgin wood pulp to process. It gets even better by being an affordable alternative. While the option is economically and environmentally pleasing, there are a couple of downfalls. First, the chipboard is not acid free, and isn’t archival or glossy- meaning as it ages, it will not stay in the exact condition. The surface isn’t perfect, which gives it an earthy look and feel. This may affect print quality for smaller print type. With all of the print and paper that goes into producing board games, this small change can make a big difference in the long run. We at Sunrise Packaging pride ourselves in our eco-friendly packaging options and chipboards. –check out what we’ve got and start your game board project with sustainability in mind.